> ## Documentation Index
> Fetch the complete documentation index at: https://docs.oppin.ai/llms.txt
> Use this file to discover all available pages before exploring further.

# Use cases

> Things to ask Oppin from Claude and other AI assistants, ready to paste.

Once Oppin is [connected to your assistant](https://docs.oppin.ai/mcp/overview.md), you can ask about your AI visibility in plain words and get answers from your live Oppin data. Every prompt below starts with "Using Oppin" so the assistant knows where to look. Replace the parts in \[brackets] with your own.

> [!TIP]
>
> In Oppin, open **Data & MCP** (the **MCP** tab opens first): the same prompts are there with your brand and a competitor already filled in, ready to copy or open in Claude.

## Try these first

> **[How visible are we in AI answers right now?](https://docs.oppin.ai/mcp/use-cases/pulse.md#how-visible-are-we-in-ai-answers-right-now)**
>
> Brand Strength, visibility, share of voice and sentiment in plain words, and your rank.

> **[Which questions are we losing to competitors?](https://docs.oppin.ai/mcp/use-cases/competition.md#which-questions-are-we-losing-to-competitors)**
>
> The questions where a rival leads, biggest gap first.

> **[What should we work on next?](https://docs.oppin.ai/mcp/use-cases/tracking.md#what-should-we-work-on-next)**
>
> Oppin's top recommendations, each with the evidence behind it.

> **[Which fan-out queries do we never show up in?](https://docs.oppin.ai/mcp/use-cases/hidden-demand.md#which-fan-out-queries-do-we-never-show-up-in)**
>
> The fan-out queries behind your questions where you never surfaced, most frequent first.

## Popular workflows

* [AI brand audit](https://docs.oppin.ai/mcp/use-cases/reporting.md#ai-brand-audit): How AI discovers, describes and recommends you, in one document.
* [Monthly or client report](https://docs.oppin.ai/mcp/use-cases/reporting.md#monthly-or-client-report): A report ready to send, for your own team or a client.
* [Website to new topics](https://docs.oppin.ai/mcp/use-cases/tracking.md#website-to-new-topics): Find what your website sells that your tracking doesn't cover yet, and start tracking it.
* [Content brief from a gap](https://docs.oppin.ai/mcp/use-cases/content.md#content-brief-from-a-gap): Turn one question you lose into a brief a writer can start today.
* [From gap to 30-day content plan](https://docs.oppin.ai/mcp/use-cases/content.md#from-gap-to-30-day-content-plan): A four-week content plan where every piece traces back to Oppin evidence.
* [Why competitors win](https://docs.oppin.ai/mcp/use-cases/competition.md#why-competitors-win): The three patterns that explain most of the gap to your competitors.
* [Topic heatmap](https://docs.oppin.ai/mcp/use-cases/competition.md#topic-heatmap): See which topics you own, which you lose, and which nobody owns yet.
* [Visibility drop investigation](https://docs.oppin.ai/mcp/use-cases/pulse.md#visibility-drop-investigation): Find when a drop started, where it hit, and what changed.
* [Side-by-side answers](https://docs.oppin.ai/mcp/use-cases/perception.md#side-by-side-answers): Feel what a buyer sees when they ask AI about your category.
* [Weekly pulse](https://docs.oppin.ai/mcp/use-cases/pulse.md#weekly-pulse): Know in two minutes what moved this week and whether it matters.
* [Leadership update](https://docs.oppin.ai/mcp/use-cases/reporting.md#leadership-update): A plain-English update a CEO or CMO reads in one minute.
* [Double down on what works](https://docs.oppin.ai/mcp/use-cases/content.md#double-down-on-what-works): Find what already carries your AI visibility, and extend it into the weak spots right next to it.
* [Pre-publish check](https://docs.oppin.ai/mcp/use-cases/content.md#pre-publish-check): Catch what a draft is missing before it goes live, not a month after.
* [PR target list](https://docs.oppin.ai/mcp/use-cases/citations.md#pr-target-list): A PR list built from the outlets AI actually reads.
* [Hidden questions to new prompts](https://docs.oppin.ai/mcp/use-cases/hidden-demand.md#hidden-questions-to-new-prompts): Track the questions buyers really need answered, not just the ones you guessed.
* [Measure what you ship](https://docs.oppin.ai/mcp/use-cases/tracking.md#measure-what-you-ship): Turn "we did it" into "it worked" for every recommendation you finish.
* [Category intelligence report](https://docs.oppin.ai/mcp/use-cases/hidden-demand.md#category-intelligence-report): How AI understands your category, written as a research brief.
* [Weekly brief to Notion, summary to Slack](https://docs.oppin.ai/mcp/use-cases/reporting.md#weekly-brief-to-notion-summary-to-slack): Your weekly brief saved to Notion, with the headline posted to Slack.

## Browse by goal

> **[Pulse](https://docs.oppin.ai/mcp/use-cases/pulse.md)**
>
> Know what changed. 11 use cases.

> **[Competition](https://docs.oppin.ai/mcp/use-cases/competition.md)**
>
> See who's winning, and where. 10 use cases.

> **[Perception](https://docs.oppin.ai/mcp/use-cases/perception.md)**
>
> Hear how AI describes you. 8 use cases.

> **[Hidden demand](https://docs.oppin.ai/mcp/use-cases/hidden-demand.md)**
>
> Find the questions behind the questions. 8 use cases.

> **[Content](https://docs.oppin.ai/mcp/use-cases/content.md)**
>
> Plan what to publish next. 9 use cases.

> **[Citations](https://docs.oppin.ai/mcp/use-cases/citations.md)**
>
> Earn a place in the sources AI trusts. 7 use cases.

> **[Reporting](https://docs.oppin.ai/mcp/use-cases/reporting.md)**
>
> Share it with your team and clients. 10 use cases.

> **[Tracking](https://docs.oppin.ai/mcp/use-cases/tracking.md)**
>
> Let the assistant tune your setup. 29 use cases.

## Good to know

* **Answers are collected once a day.** A 48-hour window holds few answers, and the assistant should say so rather than read a trend into it.
* **Nothing changes without your yes.** Prompts that change tracking need a connection with write access, and the assistant lists the changes before it makes them. Anything that sends a message stops at a draft.
* **Other apps are your own connectors.** Slack, Notion, Google Sheets and the rest are connected in your assistant, not in Oppin, and which ones are available depends on the assistant.
* **Oppin does not send alerts or run on a schedule.** For a daily check, use your assistant's scheduled tasks.
* **Commands are the shortcut.** Many workflows have a [ready-made command](https://docs.oppin.ai/mcp/commands.md) that runs a fixed, tested sequence, and can return a page, a PDF or slides.


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